Monday, October 25, 2010

Halloween Weekend 2010!

It's scary how many Halloween events are going on this year, especially in Southern California... but do not fear! Consuul is co-sponsoring one of the best nightlife events in downtown San Diego at Stingaree on Sunday, and has team member DJ TILL playing the hottest tracks at the best venues from Del Mar to Downtown!

This Saturday October 30th at the Del Mar Fairgrounds, Consuul's DJ TILL plays alongside music giants FEDDE LE GRAND, WOLFGANG GARTNER, JOACHIM GARRAUD, BART B MORE, DADA LIFE, HYPER CRUSH, and more at this year's Heaven & Hell Halloween Music Festival and Costume Party! This is Southern California's biggest Halloween event yet with 1 massive venue, 3 stages, 10,000+ people, epic sound and lighting, and world-renowned talent. You will want to die if you miss this one! Click Here for more details and to get your tickets!

Make sure you rest in peace before Sunday October 31st, because
Halloween night at Stingaree is going to be killer. Consuul is hosting a rooftop costume fashion show with some lovely local ladies wearing the sexiest and most scandalous costumes in the Gaslamp Quarter. Club sounds by the legendary DJ Skribble along with a music takeover by our good friends and client Starry Eyed Music. Live art by our friends Cory Schnitzer and Chris O'Connor. Stingaree was voted San Diego's Best Nightclub four years in a row, and recently upgraded their sound and lighting systems - so come get freaky at the hottest downtown venue with the Consuul crew.

Tuesday, October 5, 2010

Consuul Supports Breast Cancer Awareness Month!

Consuul Helps in San Diego's Efforts to Fight Cancer

Consuul Printing and Design is supporting National Breast Cancer Awareness Month this October by sponsoring and supporting many local organizations in their efforts to fundraise for the cause. Consuul recently co-sponsored and printed shirts for the San Diego State University Ice Hockey team and College of Health and Human Services. All proceeds from these fundraisers will be donated to Breast Cancer research.

SDSU’s Ice Hockey Team kicked off Breast Cancer Awareness Month at this past Friday’s game versus Long Beach. The team wore pink and white jerseys and fans showed their spirit by sporting pink apparel and purchasing the Ice Hockey Breast Cancer shirts. Aztec Ice Hockey will continue to “stick it to breast cancer” next on 10/9/10 at 6:00pm versus San Jose State at the Kroc Center on University Ave. The team, along with other SDSU Club Sports teams will also be participating in the Making Strides Walk October 17th.

SDSU’s College of Health and Human Services will be showing their “love for boobies” at various events throughout the month and will be participating in the Making Strides Breast Cancer Walk on the 17th. Check out San Diego State University’s College of Health and Human Services Council Facebook page for more details on the events.

If you would like to make a difference in the community by fundraising for breast cancer awareness or other non-profit organizations through t-shirt sales, contact Consuul today.

Thursday, July 15, 2010

Bring your creative ideas to life with iDesign.


The most important part of producing apparel begins with a creative design. Our team at Consuul wants you to have all of the resources available to be able to bring all of your creative ideas to life! With Consuul's "iDesign" software, you are able to go through the entire process of selecting garments, creating designs, and ordering your custom apparel all in one place.

The iDesign software is easy to use and can be completed in just 5 simple steps:

Step 1: Catalog

Select the type of Garment that you would like to use!


Select the style of Garment that you would like to use!

Select the color of Garment that you would like to use!

Step 2: Design

Begin creating your custom design!

Step 3: Size & Quantity

Select the sizes of the garments and the number of garments you need!

Step 4: Save

Save your order to our website!

Step 5: Checkout

Let us know where you would like your custom apparel shipped to and make your payment!

If you have any additional questions about our iDesign software, or questions about your custom apparel, please give us a call and a member of our team would be happy to assist you!

Start designing now at http://www.consuul.com/lab.php



How To Use Facebook To Promote Your Clothing Line

With the influence that social media has on people from all over the world, using a community such as Facebook can generate a huge following for your clothing line. Facebook has many features available which allow you to customize your brand's page. From creating separate photo galleries for each style of apparel your clothing line offers to running a shopping cart, Facebook has designed applications to allow you to maintain a professional online marketplace.

Create a street team for your clothing line and make them "Admins" on your brand's Facebook page. Once they are "Admins", have each person suggest to their friends on Facebook that they become fans of your clothing line's page. The more people that you can get in front of and keep up to date with you brand the better!

Once you have customized your Facebook page, it is very important to consistently add a variety of fresh new content that will catch the attention of your fans. By constantly uploading pictures of every event you attend or are involved with allows people to see your progress as a brand and involvement in the community or culture you associate with.

Another major important marketing tool which creates a large amount of attention is producing videos for your clothing line. Video marketing allows you to really show the culture behind your brand while adding visually appealing effects and music.

To create a strong presence on your fans' and friends' news feeds, it is very important to not create "spam" by just flooding Facebook. If you are constantly updating your status and your fans and friends are not "Liking" or commenting on your posts, this is going to reduce the quality of your Facebook posts. Be sure to only make posts on Facebook that have a strong following or are going to grab the attention of a large amount of people. If multiple people comment on your post, then your post will receive a high rating and appear on more of your network's news feed.

As Facebook continues to grow and improve their software, the impact and connection to people all over the world is only going to improve. Staying on top of the trends with current marketing efforts is what generates the largest amount of revenue for company. Do your research and break down the elements and applications which fits best with your brand and create a strong page for your brand on Facebook!




Thursday, July 1, 2010

Organic And Eco-Friendly Custom Products!



Protecting the environment is everyone's responsibility, and requires a proactive role from all of us. This is why our team at Consuul has gone beyond just offering custom printed apparel with plastisol, the traditionally used ink for screen printing, and offers more environmentally-friendly options. Using water based inks and organic garments are just a few of the eco-friendly options available when creating a custom-made product. Screen printing with non-toxic, water-based inks is a great option because of its sustainability when printed on fabrics.

Another advantage of water-based inks over traditional ink is that it leaves the fabric soft, washable, and ironable without fading or releasing toxic fumes. Although water-based inks can be printed on any color fabric, we recommend printing on lighter colored fabrics to enhance the full spectrum of color in the designs and make it really "pop".

To print water-based inks on dark color garments, we add a discharge additive into the water-based inks which greatly helps in making them appear bright and in full color. Discharge water-based inks can not be used on synthetically-made garments, and must only be used on 100% cotton fabrics.

Garments made from organically grown cotton not only feel great, but are also very friendly to the environment. The market of organically grown shirts continues to grow, and every day we are seeing more and more garment options available. All of the colors for organic shirts are fairly similar and generally consist of more "earthy" colors.

Onno is a very popular manufacturer of organic shirts and fabrics. For more information about their company, you can visit their website at https://www.onnotextiles.com/.

If you have any questions about printing with organic or eco-friendly products, please give us a call, and one of our customer service representatives will be happy to assist you!

Consuul Printing & Design
858-736-9151
345 6th Ave
San Diego, CA 92101

Wednesday, June 23, 2010

Why promotional products?


Have you ever wondered why promotional products are used as a form of advertising? The fact is consumers avoid advertising so companies have to figure out creative ways to reach their clients without annoying them. The advantages of using promotional products are as follows:
  1. Selectivity: the product distributed directly to target customers;
  2. Flexibility: the product can be distributed through several different means;
  3. Frequency: items are usually kept for a long period of time; which in turn drives repeated exposure;
  4. Cost: items are affordable compared to other forms of advertising (repeated exposure drives down cost per impression);
  5. Goodwill: people like to receive gifts and many gifts are functional;
  6. High Recall: with promotional products there is a high recall of the advertiser’s name and message;
  7. Supplementing other media: low cost and repeat exposure- message can reinforce appeal or information provided through other forms
Check out what we did for one of our clients!

Client: iTAN (www.itansolariums.com)

Problem: iTAN came to us needing a promotional shirt that their employees could wear and that represented the benefits of vitamin D in tanning. They were interested in a high quality fashion forward t-shirt that was more fitted and that represented the high quality brand that iTan has established.

Solution: Since iTAN needed an employee t-shirt one of the considerations that had to be accounted for is that the shirt would be washed many times; iTAN needed a shirt that would be long lasting and a shirt in which ink would never crack or peel. We recommended that iTAN use an American Apparel t-shirt with discharge ink so that the employees could wear a fitted t-shirt that was soft to touch and would look better with every wash.

Analysis: The shirts that iTAN used were a great success! The shirts still look great after months of use and their customers now associate vitamin D with the experience of tanning. Since the success of these shirts we have done multiple different promotional products for them!

Check out iTAN's review of us on Yelp!
We have many promotional products that can work for your company in many different ways, contact us to figure out the best fit for your company! Visit www.consuul.com for more information!

Monday, June 21, 2010

What does it take to be a part of the Consuul Family?


A Consuul family member is someone who is pursuing their passion and excels above all others in what they love to do. They are leaders, trendsetters, and exemplify the characteristics of a champion. Below are some commonalities of the Consuul family that combine attitudes and ambitions with other attributes to achieve success.


Björn Laubach - Speed Racer - Family Member for 1 year

Alexander Goll - Speed Racer - Family Member for 1 year

Love what you do! All members of the Consuul family really love what they do. They consistently demonstrate an enthusiasm that turns into a burning, white-hot desire to achieve. Without passion, it is difficult to maintain the drive it takes to be really successful.


Blair Giess - Surfing - Family Member for 3 years


Commit to learning the fundamentals! Achieving success comes with having to learn new techniques, mastering skills, developing new strengths, and obtaining new knowledge. They constantly work on what they learn through repetition and practice.



Lukias Cook - Snowbaording - Family Member for 1 year


Pursue specific goals and plans! Family members combine their passion and commitment to training, and formulate a thoughtful plan to improve performance. All the desire and commitment in the world doesn’t do anyone any good without a clear goal. Make your goals measurable and attainable, and set realistic benchmarks to track your progress.




Cheyne Walls - Photography - Family Member for 5 Years


Demonstrate Dedication! The first three characteristics prepare us for the fourth characteristic; Dedication. Life is a series of tests: we have to pass each one to go on to the next. As future champions move higher on the mastery scale, the falls get more painful, the defeats more serious. A Champ learns how to get up after every fall, and move even closer to excellence.



Jason Bulger - Pitcher for Anaheim Angels- Family Member for 2 years


Maintain your personal network! No Professional today makes it to the top alone. Every one of them surrounds themselves with a support team. The strength of others is crucial to achieving the goal of Family member status.




Elizabeth Hansen- Model- Consuul Family for over 1 year

Sophie Kish - Model



Enjoy your zone of discomfort! Do something every day that scares you a little --- not something life threatening, but something that causes enough discomfort that it gets you accustomed to pushing the envelope.



G- Dancing is A Sport- Consuul Family Member for 1 Year


Below is a list of Professionals that are all recognized as being apart of the Consuul Family.


The Consuul Family


SURFING

Tyler Smith

Andrew Walker

Johnny Norris

Ben Cohen

Blair Giess


SKATEBOARDING

Cayden Riebe


SNOWBOARDING

Brandon Borenstien

Gabriel Essner

Lukias Cook

Jason Essey

Max Putzulo


PAINTBALLING

Oliver Lang


BASKETBALL

Parker Morales


PHOTOGRAPHY

Cheyne Walls


VIDEO-OGRAPHER

Lenny Castaneda


MODELS

Elizabeth Hansen

Sara Hernandez

Sophy Kish

Natalie Hegneuer

Brook Ridenour


ENTERTAINERS

The Platt Brothers

G- Dancing is a Sport

Bill Brogden


HAIRSTYLIST

Alina Mackinson


DJ’S

Erik Till

Dj Bow



HOCKEY

Stephen Campbell

Sean Riley


BASEBALL

Jason Bulger - Angels


CONSTRUCTION

Ryan Ekedal - Ekedal Concrete


MUSIC ARTISTS

Cashis - Shady Records

Alex Bigman - Fight Fair


SKYDIVER

Josh Bittner


Speed Racer

Alexander Goll

Bjorn Laubach

Matthias Jakob


Do you have what it takes to be apart of the Consuul Family?